Average conversion rate webshop: where do you stand?
The average conversion rate of webshops tells a lot. It is often the key performance indicator for e-commerce parties. This statistic portrays the percentage of purchases relates to the number of website visitors. If the rate is high, then the website attracts the right visitors who are also happy to proceed to purchase from you. However, if it is consistently low, it could mean that your visitors have doubts. About, for example, your products themselves, the purchasing process or the personal risks resulting from purchasing your products.
To see whether the conversion rate of a webshop is high or low, we have created the e-commerce conversion ratio benchmark report.
What data do you find in the e-commerce conversion ratio benchmark report?
- The average conversion rate per industry: whether you are in the furniture or in baby and children’s products.
- The average conversion rate per country: if you are operating abroad, or have the ambition to cross the border.
- The average conversion rate per channel: compare your performance on Facebook, for example, or see how your Google Ads are doing in relative terms.
Compare your statistics with those of your competitors and see where you could improve!
Download your report via this link