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de uitdaging
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De Dreef had een loyale klantenkring, maar de oude website bracht nauwelijks nieuwe aanvragen binnen. Het aanbod was niet duidelijk, de cateringopties werden te weinig visueel ondersteund en de zakelijke mogelijkheden kregen nauwelijks aandacht. Tijd voor een website die niet alleen informeert, maar ook converteert.
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de aanpak
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De focus lag op eenvoud en effectiviteit. We kozen bewust voor een strak UX-ontwerp dat direct de juiste informatie biedt aan zowel zakelijke als particuliere bezoekers. De navigatie is overzichtelijker, met een heldere verdeling tussen B2B en B2C cateringmogelijkheden.
Daarnaast creëerden we een visuele stijl die niet alleen aantrekkelijk en uniek is, maar ook praktisch in beheer. Geen onnodig complexe oplossingen, maar een website die intuïtief werkt en past bij de ambities van De Dreef.
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hier zijn we trots op
\n
In korte tijd realiseerden we een website die doet wat hij moet doen: meer aanvragen genereren. De stijl is treffend, de gebruikservaring soepel en de doelstellingen zijn méér dan behaald. Maar boven alles? Een tevreden klant die zijn grootste zorg nu ergens anders heeft liggen—het verwerken van alle nieuwe aanvragen.
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