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Sporten is voor iedereen!
Fonds Gehandicaptensport
Fonds Gehandicaptensport en Uniek Sporten Thuis maken sporten en bewegen toegankelijk voor mensen met een beperking door gratis, op maat gemaakte thuis-workouts aan te bieden. Met trainingen die speciaal zijn afgestemd op verschillende fysieke uitdagingen, zorgen ze ervoor dat iedereen thuis actief kan blijven, ongeacht de beperking.
de uitdaging
Voor mensen met een beperking zijn thuis workouts vaak niet vanzelfsprekend. Fonds Gehandicaptensport en Uniek Sporten Thuis wilden daar verandering in brengen met een uniek platform dat gratis, gepersonaliseerde workouts biedt voor zeven verschillende doelgroepen. De uitdaging? Veilige, gevarieerde trainingen ontwikkelen die inspelen op uiteenlopende fysieke behoeften, terwijl het platform fris en gebruiksvriendelijk blijft.
Een positieve impact maken met creatieve oplossingen én binnen budget.
het resultaat
Professioneel geproduceerde workouts, toegankelijk en afgestemd op elke doelgroep.
Trainers met een beperking, waardoor de content authentiek en relevant is.
Een slimme video-oplossing die elke keer nieuwe combinaties van oefeningen biedt.
Campagnemateriaal en een radiocommercial om het initiatief breed onder de aandacht te brengen.
de aanpak
Bij een videoproductie draait alles om strakke voorbereiding. Met een klein maar toegewijd team hebben we het maximale eruit gehaald om sterke video’s te produceren. Bij de start van het project keken we eerst naar het budget, afkomstig uit verschillende fondsen. Met een strak budget en een slim productieplan hebben we in vier draaidagen alles vastgelegd op een rolstoeltoegankelijke locatie. Ons team van producers, cameramensen, editors en designers werkte nauw samen om de workouts en campagne visueel sterk en impactvol te maken.
hier zijn we trots op
We zijn bijzonder trots op onze bijdrage aan dit maatschappelijk relevante project. Het laat zien hoe technologie en creativiteit direct kunnen bijdragen aan maatschappelijke impact. Dankzij een hechte samenwerking met Fonds Gehandicaptensport is Uniek Sporten Thuis nu een toegankelijk platform waar honderden mensen actief mee aan de slag gaan.
Technologie en creativiteit voor échte impact.
Ook behoefte aan video & animatie?
